SodaStream: How We Spoil Ourselves
Several years ago we traveled to Spain to join two friends as they wrapped up the last leg of their honeymoon in Ibiza. We had an amazing time and brought lots of memories home with us. We also brought back an affinity for sparkling water. This story tells our circuitous path to money consciousness with water.
Pellegrino Italian mineral water is the predominate brand served in Spain. Not only is sparkling water refreshing with meals, we find that we drink more sparkling water than still water with cocktails or wine. It’s became our prevention for hangovers.
Whole Paycheck Waste
After we returned home, we started buying Whole Food’s bulk packages of sparkling Italian mineral water. This includes six one-liter plastic bottles for just under $8. We were being unconscious consumers. We wised up and started buying two-liter bottles of Safeway-brand soda water for $1. It’s not Italian mineral water, but it has the same effect.
We were going through a liter a day throughout the week and two liters a day on the weekends. Sure, it’s only $9 a week, but it’s $468 a year and not very helpful with saving money. On top of the cost, we were creating a lot of trash with the plastic bottles. This bothered us.
For Christmas last year, David was smart. He bought me a $99.99 SodaStream Genesis Soda Maker at Bed, Bath & Beyond with a 20% Bed, Bath & Beyond coupon. This totaled $79.99. We now buy a $15 60-liter CO2 cartridge from Bed, Bath & Beyond with their 20% coupon, totaling $12. This comes to $0.20 a liter, which is about $1.33 a liter less than Whole Food’s Italian sparkling water and $0.30 less per liter than Safeway’s soda water. We return our used cartridges to Bed, Bath & Beyond for recycling. This helps with saving money and waste.
Last year SodaStream tried to go after the Coke and Pepsi market. They hope to show an edgy advertisement during this season’s Super Bowl. They’re pitching their lower impact on the environment compared to the soft drink giants. We think they can also position themselves as a healthier alternative.
We’re creative with our sparkling water. We add a lemon or lime wedge. Sometimes we add sliced cucumber. We make a lemon soda with lemon juice and agave nectar. Soon we’ll make a ginger concentrate to mix with lemon juice and agave nectar for a ginger ale.
We hope this shows how a little money consciousness can help with saving money, reducing trash and being healthier. We, also, hope it shows that you can often find a not-so-expensive alternative for the finer things in life.
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